Join the Variety family of partners

Partnering with Variety is good for your business and essential to supporting as many children and families in need as possible. When you become part of the Variety family of partners, you’ll be joining some of Australia’s most recognised brands making a positive impact on the lives of children who are sick, disadvantaged, or have special needs.

Partner with Variety

Partnering with Variety is not only a great way to give back to the community, it’s good for your business too. Research shows that businesses who partner with charities have a healthier bottom line and increased staff satisfaction.

Most importantly, your business will be making sure that children and families don’t miss out on help when they need it most.

Staff engagement

Your staff will love knowing that their workplace is helping  kids in need through your partnership with Variety. And they’ll value your effort to give back to the community.  You can even improve staff morale and retention. Best of all, there’ll be fun ways for you to get your team involved hands-on along the way.

Corporate Social Responsibility

CSR is great for business. People love supporting a brand with strong community values. It can boost your corporate reputation and brand loyalty, and strengthen relationships with your community.

Event sponsorship

Variety runs some of Australia’s best known and successful fundraising events. Sponsoring an event can help you to align your brand with one of Australia’s  most well-known children’s charities and provide access and exposure to your target markets. Our experienced team will work with you to tailor a specialised package to meet your marketing objectives and business needs.

Cause related marketing

At Variety, we work with a range of national and local brands, across a number of sectors, to create successful joint marketing campaigns. We get to know your business intimately, to better understand how we can create exciting marketing experiences that align your brand to Variety’s cause.

Workplace giving

Workplace giving is one of the easiest and most effective ways to help. Donations are made automatically from an employee’s pay, before tax. You can even match your staff’s workplace donations, supporting their personal efforts to help Aussie kids in need. Add Variety as your charity partner today!

We support corporate partnerships

We also work with Corporate Partners who make significant financial or gift in kind contributions to support the programs and grants in our local community. Contact us today and let us know how you would like to become a Corporate Partner of Variety – the Children’s Charity Tasmania

Enquire about corporate partnerships

Sponsor Variety Events

Throughout the year we host a number of events and can offer various opportunities for Corporate Partners to become involved. We believe that any sponsorship arrangement is a partnership created for mutual benefit. We would therefore love to chat with you about how we could work together to put even more fun into our fundrasing events.
Our ever-evolving calendar of activties currently includes:

Variety Tasmania Cricket Bash

This event gives cricket fans the opportunity to pitch their skills against sporting celebrities by playing in the Variety Tasmania Cricket Bash at Blundstone Arena. After a great afternoon on the pitch, players and their guests enjoy a sensational ‘sporties’ night involving a delicious meal, live auction and celebrity Q&A session.

Variety Cycle

Variety Cycle enables people of all ages to take to the road on a wonderful cycle ride through the Tasmania countryside. With three different distances to choose from, this leisurely morning ride, held annually, is perfect for the whole family to enjoy.

The Annual Chairman’s Luncheon

The annual Chairman’s Luncheon is a wonderful occasion to enjoy a delectable meal, exquisitely prepared by chefs at The Henry Jones Art Hotel and to gain insights into the work Variety Tasmania has done over the last twelve months to assist Tasmanian children in need.

Variety Vintage

Variety Vintage gives guests the opportunity to sample some of Tasmania’s finest wines and enjoy an exquisite meal prepared using wonderful local produce. Guests are also invited to participate in an innovative auction and bid for wines sampled from the tasting session.

By sponsoring one of our key events, you will be aligning your brand with an iconic Aussie children’s charity, that the public know and trust.

You will have direct access to your target market and we will work with you to create a unique and specialised package that meets your marketing objectives.

Enquire about event sponsorship

Staff engagement with Variety

The importance of having a dynamic and engaged staff team is a high priority for corporate businesses across Australia. By partnering with Variety, we can work with you to create tailored team engagement opportunities that will give your staff the great feeling of being part of a company that gives back. In addition to this, we can creatively communicate back to you and your staff, the real difference you are making in the lives of Aussie kids.

Workplace Giving Program

Workplace Fundraising

Corporate Fundraising

Participation In Fundraising Events