Partnership Opportunities

Partnering with Variety is good for your business and essential to supporting as many children and families in need as possible. When you become part of the Variety family of partners, you’ll be joining some of Australia’s most recognised brands making a positive impact on the lives of children who are sick, disadvantaged, or have special needs.

Partner with Variety

Partnering with Variety is not only a great way to give back to the community, it’s good for your business too. Research shows that businesses who partner with charities have a healthier bottom line and increased staff satisfaction.

Most importantly, your business will be making sure that children and families don’t miss out on help when they need it most.

Staff engagement

Your staff will love knowing that their workplace is helping  kids in need through your partnership with Variety. And they’ll value your effort to give back to the community.  You can even improve staff morale and retention. Best of all, there’ll be fun ways for you to get your team involved hands-on along the way.

Corporate Social Responsibility

CSR is great for business. People love supporting a brand with strong community values. It can boost your corporate reputation and brand loyalty, and strengthen relationships with your community.

Event sponsorship

Variety runs some of Australia’s best known and successful fundraising events. Sponsoring an event can help you to align your brand with one of Australia’s  most well-known children’s charities and provide access and exposure to your target markets. Our experienced team will work with you to tailor a specialised package to meet your marketing objectives and business needs.

Cause related marketing

At Variety, we work with a range of national and local brands, across a number of sectors, to create successful joint marketing campaigns. We get to know your business intimately, to better understand how we can create exciting marketing experiences that align your brand to Variety’s cause.

Workplace giving

Workplace giving is one of the easiest and most effective ways to help. Donations are made automatically from an employee’s pay, before tax. You can even match your staff’s workplace donations, supporting their personal efforts to help Aussie kids in need. Add Variety as your charity partner today!

We support corporate partnerships

We also work with Corporate Partners who make significant financial or gift in kind contributions to support the programs and grants in our local community. Contact us today and let us know how you would like to become a Corporate Partner of Variety – the Children’s Charity.

Enquire about corporate partnerships

Sponsor Variety Events

Big Events, Big Outcomes

Join us as a event sponsor – with a number of events through out the year we have something for everyone. From our well-known motoring events such as the Variety Bash and 4WD Trek to our corporate events such as the Variety AFL Great Grand Final Lunch and annual Children’s Christmas Party, there are many ways that you can help us bring smiles to children’s faces each year.

From gift bag product samples, to naming rights sponsors, Variety is always looking for opportunities to partner with like minded organisations to deliver professional events that make a difference to the live of kids in need.

By sponsoring one of our key events, you will be aligning your brand with an iconic Aussie children’s charity, that the public know and trust.

You will have direct access to your target market and we will work with you to create a unique and specialised package that meets your marketing objectives.

Enquire about event sponsorship

Staff engagement with Variety

The importance of having a dynamic and engaged staff team is a high priority for corporate businesses across Australia. By partnering with Variety, we can work with you to create tailored team engagement opportunities that will give your staff the great feeling of being part of a company that gives back. In addition to this, we can creatively communicate back to you and your staff, the real difference you are making in the lives of Aussie kids.

Workplace Giving Program

Ask us today about how you can give to Variety through your workplace.

Workplace Fundraising

Hold an office raffle or even a bake sale with the proceeds going to Variety.

Corporate Volunteering

We can work with your team to create tailored volunteering opportunities. Ask us all about it today!

Participation In Fundraising Events

Get involved in our annual Top Hat Appeal, or any of our other fundraising events throughout the year and help us help kids in need.

Contact corporates manager

The Variety team are keen to speak with you. We cannot continue our work alone and require the passion, expertise and enthusiasm of our corporate partners.

Jess Hickey
(03) 8698 3900
[email protected]